{"id":1494,"date":"2021-11-08T18:00:00","date_gmt":"2021-11-08T18:00:00","guid":{"rendered":"https:\/\/www.themindedmarketing.com\/?p=1494"},"modified":"2021-10-31T00:19:01","modified_gmt":"2021-10-31T00:19:01","slug":"youtube-shorts","status":"publish","type":"post","link":"https:\/\/www.themindedmarketing.com\/youtube-shorts\/","title":{"rendered":"How Youtube Shorts May actually Be KILLING Your Channel"},"content":{"rendered":"\n

Disclaimer: This page may contain some affiliate links. If you click through and purchase an item, we may earn a commission<\/em>. Thank you for supporting Minded Marketing!<\/em><\/mark><\/p>\n\n\n\n

Youtube made the decision to add a new baby to the platform: Youtube Shorts<\/strong>.<\/p>\n\n\n\n

This new way of making content on Youtube is supposed to give the likes of Instagram Reels and TikTok a run for their money.<\/p>\n\n\n\n

This new initiative was a way for Youtube to keep staying relevant.<\/p>\n\n\n\n

This is not a bad idea considering the popularity that platforms like TikTok <\/strong>are gaining.<\/p>\n\n\n\n

With this new role-out, there are three possibilities:<\/p>\n\n\n\n

  1. Have a dedicated shorts channel.<\/strong><\/li>
  2. Have a mixed channel with both youtube shorts and longer-form content.<\/strong><\/li>
  3. Have only long-form content and no shorts at all.<\/strong><\/li><\/ol>\n\n\n\n

    The majority of creators have actually chosen to have mixed channels and incorporate both types of content.<\/p>\n\n\n\n

    However, some creators are finding that shorts may actually be hurting their channels more than helping them.<\/p>\n\n\n\n

    I did my own testing with my youtube channel<\/a> and actually found that shorts were killing the results of my long-form videos.<\/p>\n\n\n\n

    So to help you avoid making my mistakes, and also have higher expectations than you should, I am going to lay out exactly how and why this is happening.<\/p>\n\n\n\n

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